OWN A W.O.L.F. GYM FRANCHISE AND BUILD MORE THAN A BUSINESS
Create Real Community, Lasting Impact, And A Thriving Business You’re Proud To Own
W.O.L.F. isn’t just another fitness franchise. It’s a proven model backed by a combined 70+ years of experience and relentless support designed to help serious franchisees build a successful gym franchise , lead their communities, and stand for something bigger than themselves.
We Are Partners With...
More Than a Franchise. A Values-Driven Business That Changes Lives
Honor
Doing what’s right – even when it’s hard, even when no one’s watching.
Integrity
Saying what you mean. Doing what you say. Leading with honesty and strength.
Commitment
Our franchisees don’t go it alone. We show up and support you every step of the way.
Community
More than members. W.O.L.F. GYMS are local tribes where people connect, grow, and belong.
How W.O.L.F. Got Started Tony's & Trish's Journey
We began as a husband-and-wife duo, and after years of hard work, we’ve grown into a nationwide company. We’re Tony and Trish Saxby, and we took over W.O.L.F. Brigantine in September 2018, infusing it with our unique blend of classic strength equipment and modern energy.
We understand that showing up can be the toughest part of the journey, so we’re dedicated to making sure everything else is seamless. We’d love for you to visit us and become a part of our growing WOLFPACK! WORK. OUT. LIVE. FIERCE!
Own A Gym With Heart Backed By Systems That Actually Work
If you want a gym that truly matters to your community, you’re in the right place. W.O.L.F. Gyms isn’t your typical gym franchise – it’s not just a logo, a lease, and some equipment. It’s a high-performance gym with heart.
We help you launch FAST with proven systems, elite support, and a brand that stands for something. Click below to see how you can build the most talked-about gym in your city.
See If You Qualify To Own A W.O.L.F. Gym
We Took The Guesswork Out So You Can Focus On Growth
Starting a gym from scratch is hard. Getting stuck with a franchise that offers no real support? Even harder. That’s why we built W.O.L.F. Gyms differently.
You’re backed by 70+ years of experience, step-by-step launch support, and proven systems used by the industry’s best. Sales, marketing, community growth – it’s all built in. You can scale quickly and avoid the mistakes most gym owners make.
IS W.O.L.F. RIGHT FOR YOu?
The ideal W.O.L.F. Gym franchise owner is a driven leader who’s passionate about fitness and empowering their community. They bring entrepreneurial ambition, solid financial readiness, and a hunger to build something impactful. We supply the systems, coaching, and brand strength — you bring the energy and commitment to lead your pack to success.
150K+
Liquidity
$300K+
Net Worth
700+
CREDIT SCORE
150K+
Liquidity
$300K+
Net Worth
700+
CREDIT SCORE
INVESTMENT OVERVIEW
Investing in a W.O.L.F. Gym franchise gives you access to a streamlined, high-impact business model in a global industry that is expected to grow from $112B to over $200B by 2030. With multiple in-club revenue opportunities, ongoing coaching, and tools that remove guesswork, you’ll be equipped to own a successful gym that delivers results.
25+ Gyms
Signed
7% Low Franchise Fee
70 Years+ Experience
25+ Gyms Signed
7% Low Franchise Fee
70 Years+ Experience
Why Dave Bautista Has
Invested In W.O.L.F.
Backed By The Industry’s Biggest Names
The team of partners was strategically formed with the purpose of bringing in an expert in each of the crucial facets of the fitness industry. Our industry connections & relationships, our marketing strategy, our operations plan, and our brand recognition continue to accelerate and drive us forward.
T O N Y b S A X B Y
Founder & CEO
D A V E bB A U T I S T A
Co-Founder
C A L E bO W E N
Chief Revenue Officer W.O.L.F Gyms
Why W.O.L.F. GymS?
Backed by 70+ Years of Experience
W.O.L.F. was built by seasoned gym operators, fitness executives, and former athletes who know what works and what doesn’t. You won’t be guessing. You’ll be guided.
Low Flat Franchise Fee Model
Our model is designed to support owner growth, not penalize it. With a 7% royalty structure + 1% marketing fee, franchisees keep more of what they build, while still gaining access to world-class resources and support.
Step-by-Step Launch & Grow System
From securing a location to pre-sale marketing, our launch process is designed to help owners open with momentum. Training, templates, and coaching are built into every phase. And it doesn’t stop once you’re open.
Brand Power with a Clear Voice
W.O.L.F. doesn’t try to be everything to everyone. It attracts members and owners who value grit, community, and real training. That positioning makes it easier to stand out in crowded markets.
Built to Serve the Owner, Not Just the Member
From day one, our systems are designed with the owner in mind — from lead generation tools to retention frameworks to simplified ops — so that you can focus on building a profitable, sustainable business over time.
See If You Qualify To Own A W.O.L.F. Gym
Build The Type Of Gym You Wish Existed In Your Community
Remember when gyms felt personal – not corporate? When people knew your name, showed up for each other, and trained hard with purpose? W.O.L.F. brings that family feeling back.
You’ll offer premium amenities and cutting-edge support, but the heartbeat of your gym is something deeper – connection, culture, and real community. That’s why members stay longer, train harder, and tell everyone they know.
This Isn’t For Everyone But That’s Exactly The Point
We’ve turned away 137 ready-to-pay investors – not because they lacked money, but because they lacked the mindset. W.O.L.F. GYMS are built on four non-negotiables: Honor. Integrity. Community. Commitment.
If those values don’t resonate, this isn’t for you. But if they do – and you’re ready to lead from the front – we’ll hand you everything you need to build a gym that transforms lives and becomes the heart of your community.
See If You Qualify To Own A W.O.L.F. Gym
What Real W.O.L.F. Gyms Look Like
Build A Gym That’s
Loved By The Community
Joining Wolf Gym was a game-changer. I've never felt stronger, more focused, and more motivated.
– Alex Carter
At Wolf Gym, I found more than just a place to train—I found a community that pushes me to be my best every day
– Jordan Lee
Every session at Wolf Gym makes me stronger, faster, and more unstoppable. Best decision I’ve made!
– Taylor Brooks
Joining Wolf Gym was a game-changer. I've never felt stronger, more focused, and more motivated.
– Alex Carter
At Wolf Gym, I found more than just a place to train—I found a community that pushes me to be my best every day
– Jordan Lee
Every session at Wolf Gym makes me stronger, faster, and more unstoppable. Best decision I’ve made!
– Taylor Brooks
Your W.O.L.F. ROADMAP
STEP 1 Introduction
Complete our contact form to let us know you’re interested and our team will reach out with more information.
STEP 2 SCHEDULE MEETING
We schedule an in-person or remote meeting to review your application and discuss our potential partnership.
STEP 3 DISCOVER CALL
Meet virtually with one of our ownership team members to ensure we're a good fit for each other and answer questions you might have prior to signing the Franchise Disclosure Document (FDD).
STEP 4 SIGN THE FDD
Once we've met and accepted your application form, we will send over our FDD to be signed.
STEP 5 COMPLETE YOUR DISCOVERY DAY
Schedule and complete your in-person discovery day at one of our locations, meet our ownership team,
and finalize plans for your W.O.L.F. Gyms location
STEP 6 JOIN W.O.L.F. GYMS
Once we've met and we all agree it's the right next move, you can now officially join W.O.L.F. Gyms!
This is where the fun starts. Once you've joined, we will work with you to start finding a location and
getting your dream gym open for your community!
See If You Qualify To Own A W.O.L.F. Gym
Our Promise To You
We’re not here to sell franchises. We’re here to build leaders. When you join W.O.L.F., you get real support from a team that shows up – helping you launch fast, lead with integrity, and build a gym your community is proud of. You’re not just another number. You’re part of the pack.
Frequently Asked Questions
What Qualifications Do I Need?
We’re on the lookout for outgoing personalities with a flair for multi-tasking, a hunger for learning, and a burning determination to achieve goals. If you’ve got a passion for the fitness industry, we want YOU to be part of our pack!
Will I Have An Exclusive Territory?
Yes! We offer exclusive territories to all of our franchisees based in a defined area documented as a 50,000 to 100,000 population center or a 5 mile radius from the location.
What Costs Are Associated With Investing In A Franchise?
Total estimated investment ranges from $442,150 to $1,433,000, depending on the square footage, equipment package, and buildout.
What kind of support will I receive?
You’ll get hands-on training, launch support, and ongoing guidance in sales, marketing, operations, and team development. We don’t just hand you a playbook – we walk you through it.
What makes W.O.L.F. different from other franchises?
Most gym franchises give you a logo and leave you on your own. W.O.L.F. is different. You’re not just buying a business – you’re joining a brand with values, real backing, and systems that work.
Start Your W.o.l.f. Gym Journey TODAY
In the business of creating your favorite gym. We don't compromise on our core values: Honor, Integrity, Community, & Commitment. Among the nation's fastest-growing gym brands for a reason.
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