


OWN A W.O.L.F. GYM FRANCHISE AND BUILD MORE THAN A BUSINESS
W.O.L.F. Gyms isn’t just another fitness franchise. It’s a proven model with relentless support designed to help serious franchisees build a successful gym franchise , lead their communities, and stand for something bigger than themselves.

Doing what’s right – even when it’s hard, even when no one’s watching.

Saying what you mean. Doing what you say. Leading with honesty and strength.

More than members. W.O.L.F. Gyms are local tribes where people connect, grow, and belong.

Our franchisees don’t go it alone. We show up and support you every step of the way.
We began as a husband-and-wife duo, and after years of hard work, we’ve grown into a nationwide company. We’re Tony and Trish Saxby, and we took over W.O.L.F. Gyms Brigantine in September 2018, infusing it with our unique blend of classic strength equipment and modern energy.
We understand that showing up can be the toughest part of the journey, so we’re dedicated to making sure everything else is seamless. We’d love for you to visit us and become a part of our growing WOLFPACK! WORK. OUT. LIVE. FIERCE!


If you want a gym that truly matters to your community, you’re in the right place. W.O.L.F. Gyms isn’t your typical gym franchise – it’s not just a logo, a lease, and some equipment. It’s a high-performance gym with heart.
We help you launch FAST with proven systems, elite support, and a brand that stands for something. Click below to see how you can build the most talked-about gym in your city.
See If You Qualify To Own A W.O.L.F. Gyms
Starting a gym from scratch is hard. Getting stuck with a franchise that offers no real support? Even harder. That’s why we built W.O.L.F. Gyms differently.
You’re backed by 70+ years of experience, step-by-step launch support, and proven systems used by the industry’s best. Sales, marketing, community growth – it’s all built in. You can scale quickly and avoid the mistakes most gym owners make.

Investing in a W.O.L.F. Gyms franchise gives you access to a streamlined, high-impact business model in a global industry that is expected to grow from $112B to over $200B by 2030. With multiple in-club revenue opportunities, ongoing coaching, and tools that remove guesswork, you’ll be equipped to own a successful gym that delivers results.






The ideal W.O.L.F. Gyms franchise owner is a driven leader who’s passionate about fitness and empowering their community. They bring entrepreneurial ambition, solid financial readiness, and a hunger to build something impactful. We supply the systems, coaching, and brand strength — you bring the energy and commitment to lead your pack to success.






The team of partners was strategically formed with the purpose of bringing in an expert in each of the crucial facets of the fitness industry. Our industry connections & relationships, our marketing strategy, our operations plan, and our brand recognition continue to accelerate and drive us forward.

Founder & CEO

Owner, Actor & Entrepreneur

Owner & CRO

General Counsel

Owner & Operator

From securing a location to pre-sale marketing, our launch process is designed to help owners open with momentum. Training, templates, and coaching are built into every phase. And it doesn’t stop once you’re open.

W.O.L.F. Gyms doesn’t try to be everything to everyone. It attracts members and owners who value grit, community, and real training. That positioning makes it easier to stand out in crowded markets.

From day one, our systems are designed with the owner in mind — from lead generation tools to retention frameworks to simplified ops — so that you can focus on building a profitable, sustainable business over time.
See If You Qualify To Own A W.O.L.F. Gyms

Remember when gyms felt personal – not corporate? When people knew your name, showed up for each other, and trained hard with purpose? W.O.L.F. Gyms brings that family feeling back.
You’ll offer premium amenities and cutting-edge support, but the heartbeat of your gym is something deeper – connection, culture, and real community. That’s why members stay longer, train harder, and tell everyone they know.
We’ve turned away 137 ready-to-pay investors – not because they lacked money, but because they lacked the mindset. W.O.L.F. Gyms are built on four non-negotiables: Honor. Integrity. Community. Commitment.
If those values don’t resonate, this isn’t for you. But if they do – and you’re ready to lead from the front – we’ll hand you everything you need to build a gym that transforms lives and becomes the heart of your community.
See If You Qualify To Own A W.O.L.F. Gyms








Complete our contact form to let us know you’re interested and our team will reach out with more information.

We schedule an in-person or remote meeting to review your application and discuss our potential partnership.

Meet virtually with one of our ownership team members to ensure we're a good fit for each other and answer questions you might have prior to signing the Franchise Disclosure Document (FDD).

Once we've met and accepted your application form, we will send over our FDD to be signed.

Schedule and complete your in-person discovery day at one of our locations, meet our ownership team,
and finalize plans for your W.O.L.F. Gyms location

Once we've met and we all agree it's the right next move, you can now officially join W.O.L.F. Gyms!
This is where the fun starts. Once you've joined, we will work with you to start finding a location and
getting your dream gym open for your community!
See If You Qualify To Own A W.O.L.F. Gyms
We’re not here to sell franchises. We’re here to build leaders. When you join W.O.L.F. Gyms , you get real support from a team that shows up – helping you launch fast, lead with integrity, and build a gym your community is proud of. You’re not just another number. You’re part of the pack.
Requirements are for all partners to have at least a combined $1,000,000 in net worth and $500,000 liquid capital to be eligible for additional financing if needed.
The availability of territories in specific areas will be discussed during your initial conversation with us.
Our initial investment ranges from $834,150 to $2,191,500, depending on square footage, equipment package, and buildout. This includes the franchise fee of $75,000 (or $65,000 for qualified active or retired military).
Boefly is a recommended financing option and the can help guide you through the financing process to identify the best options for you based on your goals and current financial situation. It’s important to note that W.O.L.F. Gyms is an approved franchise by the SBA for financial assistance for qualified applicants.
W.O.L.F. Gyms royalty fee is 7% of gross sales. The brand marketing fee is 1% of gross sales. We still require our franchise partners to spend at least 3% of gross sales on their own local marketing to grow their location(s).
We suggest that you partner with our preferred national real estate partner to help you find the best option in your area, negotiate business terms, and submit the necessary documentation. We expect all of our Franchise Partners to be actively engaged in the real estate process in combination with the efforts of our team.
We have two categories to choose from. Our primary footprint ranges between 15,000-30,000 square feet. Our second is a smaller 8,000-12,000 square foot space that we’ve seen work great as the second location in a local area with an established W.O.L.F. Gyms franchise.
Every location is slightly different and there’s a lot of variables that can adjust the timeline, but it typically takes around 9-10 months from the time you sign the franchise agreement.
This is the cool part. We have a floor price ($54.99/mo), but no ceiling. We think capping franchise partners screws everyone, so if you’re in a location that can easily justify a higher price point, we won’t stop you from making more money. Each membership includes access to cold tubs and sauna. We don’t believe in up-charging for those. There is an additional charge for premium services like personal training, small group training, and even group training if you have it.
We only work with people who embody and live by our four pillars: Honor, Integrity, Community, and Commitment. We are VERY careful who we select to partner with and have turned away many who have financially made the cut, but did not fit our culture or our standards. If you’re expecting an easy button, this is not for you. If you’re thinking this is a hands off business opportunity within 6-12 months of opening, this is not for you. This is a business opportunity that takes passion, the ability to learn, business acumen, and leadership skills. If you have that, W.O.L.F. might be for you. To learn more, complete our brief application to see if you qualify.
Yes we do. Once you’re a franchise partner and have a location picked out, we will provide CAD renderings for your location. It’s important to understand that no two W.O.L.F. locations are the same and we don’t expect to change that anytime soon. We curate each location based on the community, the demographics, and the building itself. Additionally we help you find the right equipment package through our incredible partners to outfit your dream W.O.L.F. Gym.
Great question! Once you’re disclosed, you can reference our earnings claims in Item 19 of the Franchise Disclosure Document. Complete our brief application to see if you qualify.

In the business of creating your favorite gym. We don't compromise on our core values: Honor, Integrity, Community, & Commitment. Among the nation's fastest-growing gym brands for a reason.
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